Gregg’s Cycles

Bellevue, WA

The street level of this very constrained urban lot could accommodate either a retail store or the required parking, but not both. Recognizing that parking could only be located at-grade, the store was elevated and designed in such a way that encouraged customers to ascend to the second floor sales area. The service shop, employee areas, and a customer lounge are located on the third floor.

The two-level retail store is essentially a 30’ tall display window that integrates suspended bicycles into the façade. This bicycle showcase has become the iconic face of the store; a dramatic effect that is intensified by the company’s extensive bicycle inventory that hangs from the ceiling.

Durable materials and exposed services reinforce an industrial aesthetic. Abundant daylight and transparency served to transform a simple “bike box” into a dynamic and memorable retail environment.

Recognition

Business Week/Architectural Record Good Design is Good Business Awards, Citation, 2009

Featured in Selected Works Arch Daily.com, March 2011

Featured in Retail Design Blog

Photography: Michael Burns

Client
Gregg’s Cycles

Data
12,000-sf retail store

Completed
2008

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